Cornell Extension Services Promotional Video
Cornell Educational Television Center, Media
and Technology Services
I produced this 1.30
promo piece under the guidance of Gary Ingraham, dealing with the client,
scripting, procuring talent, arranging location shoots, directing photography
and final edit, selecting music and additional stock footage, and doing
the voice-over narration. It accompanies the Communicating With Your
Health Care Provider tapes (described in the Images section), which
are displayed on a kiosk installation in constant rotation with other Cornell
Extension Services videos.
View video (1:30 minutes)
RealVideo (1.1MB; streaming)
[Requires Real Player G2, available free at www.real.com]
Quicktime (1.6MB; streaming)
[Requires Quicktime 4.0, available free at www.apple.com/quicktime/]
See below for rough transcript, with VO and narration indicated.
beat, builds almost threateningly, building tension as somewhat harried
homemaker/mom, pushes kid down grocery aisle:
"Jeez, how's anyone
supposed to know how to read these labels? Look at all those additives...
are they safe for my kids?..Sodium, fat, cholesterol...I know I'm supposed
to to cut down on that stuff, but HOW?"
She turns corner
continues up next aisle as her toddler grabs box from shelf:
"And snacks for the
kids....there's gotta be some new ideas out there about snacks that taste
good--and are good for them.
"You get so much
information about diet and exercise these days--but honestly, I'm not really
sure just what the best way is to lose weight--or what I should feed
below, with stock footage of extension workshops/cooking classes, etc.]
There IS a way--to
stretch your food dollar, get up-to-date information about good nutrition
for your family, even persuade your toddler to eat better.
You can get straight
information about food safety...and food additives, diet and nutrition,
find out how to teach children good eating habits...
Extension Services offers nutrition classes and workshops, publications
and videos...and special in-home visits may even be available to you.
Call today and
find out more about our programs.
||Back to kid in grocery
basket--he grabs banana, opens mouth to devour--then offers
it generously to viewer:
Extension--helping you put knowledge to work.
[Fade to black]
©TLC Productions 1999. All rights reserved.
Unauthorized use or reposting of photos or graphics prohibited.