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Communicating With Your Health Care Provider

A Video Production from Cornell Educational Television Center, Media and Technology Services

Short video designed for kiosk display in doctor's office with high percentage of Medicaid patients. (Two completely different versions English 9:40/Spanish 8:50)
As production assistant, I was involved in all aspects of production, including final edit. We began by setting up focus groups, consisting of Medicaid patients (potential audience). Assisted with taping (audio); got story ideas, discussed storyline with producer.
Researched specific diagnosis and treatment plans; provided lengthy storyboard outline with information on cultural issues affecting communication styles; located talent for Hispanic and English versions. (Producer Gary Ingraham wrote dramatic scripts.)
Helped light, dress sets, gel windows, etc. for three location shoots. The guys had fun teaching me names of things like "half spun" (versus "full spun") as well as the classic "C-47s." ["Hey, Trace, go get me a bunch of those C-47s, ok?" Tracey, sheepishly, "Uh...C-47s? What exactly are they?" Turns out C-47s are clothespins!]

"[The new videos] are excellent! The message is clear, easy to understand, not boring or too long. I particularly liked the Spanish version...[in which] some of the identified barriers among Hispanic community in regard to effective use of preventive health care and corresponding solutions are presented in a very simple way. Thank you."

Regional social services client for Cornell Media Services video,
Communicating with Your Health Care Provider


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